š B2B SaaS tools we use in Seed stage
Scaling from zero to after Seed

Based on a few conversations in founder groups, I have realised that a lot of people struggle to choose the right tool stack to launch the company. Iāve been there. From our early days to now, weāve used some great tools that helped us grow. Currently We are 30 people strong, but this tool stack is still working for us.
šGeneral rules of thumb
Use what you know: Use tools you know and you are comfortable with, especially in engineering
Time to market matters!
What worked for us, might not be suitable for you.
Most of the tools below are free or give generous credits and can be used first 1-2 years for free!
Ok, letās start!
š¢Organization
Bluemeg - (Singapore specific) Corporate entity management
Wise for paying contractors
š£Productivity
Slack - all communications, some HR workflows
Diagrams.net - for any types of diagrams
Notion - to track product backlogs, sprints and tickets. Replaces our knowledge base, instead of Jira, Confluence.
tldv - recordings of meetings and calls
loom - quick explainers, design walkthroughs, QA sessions
Google workspace - corporate email, calendar, drive (just everything, no explanation needed)
š Engineering / Product
Github - code repository
Github Actions - CICD
Google Cloud - for hosting our servers
Vercel + Astro - for hosting our landing page
Wordpress - for hosting our blog
Mixpanel - tracking of product events and dashboards
Microsoft Clarity - free hotjar replacement to record user sessions
Figma - for product and landing UI and prototypes for sales demos
Stoplight - for hosting our API docs in open-api format
Hashnode - for our engineering blog
Scrut - for SOC2 compliance
š°Marketing / Sales / Operations
Hubspot as our CRM, help portal, meeting scheduler
Zoominfo for prospect information
Looker Studio - we use it for customer and internally facing dashboards and reports



